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Indonesia’s Creative Economy Exports Reach Rp400 Trillion in 2024

Economy

Jakarta, October 17, 2025 – The Europe Today: Minister of Creative Economy Teuku Riefky Harsya announced that Indonesia’s creative economy sector contributed Rp400 trillion (approximately US$25 billion) to national export growth in 2024, accounting for more than 9 percent of total exports.

In a press statement issued on Friday, Harsya noted that the sector provided employment to 26.5 million people by the end of 2024, the majority being young people and women. “The creative economy sector has become a key driver of national export growth,” he remarked.

Looking ahead, the ministry has set a target of increasing creative economy exports to US$26 billion in 2025, marking a rise of US$1 billion from the previous year. Investment in the creative economy continues to strengthen, reaching Rp90 trillion (US$5.4 billion) by mid-2025 — around 66 percent of the year’s target.

Harsya highlighted that the subsectors contributing the most to export growth include applications, fashion, culinary arts, and crafts. Other growing subsectors such as games, music, and animated films also play an increasingly significant role.

“In the first semester of 2025, export realization reached about 50 percent of the Statistics Indonesia (BPS) target. Next year, we aim to achieve an export value of around Rp450 trillion (US$28 billion). We expect increased investment to enhance export capacity and open wider international market opportunities,” he stated.

He emphasized that during the first year of the Prabowo-Gibran administration, cross-sectoral synergy is essential to expanding market access for Indonesian creative economy players abroad. “This sector not only empowers the middle class but also creates inclusive job opportunities aligned with technological innovation and global trends,” Harsya added.

Meanwhile, Deputy Minister of Industry Faisol Riza underlined that manufacturing continues to account for over 70 percent of Indonesia’s total exports, with the textile and electronics industries showing rapid growth. “The fastest-growing sectors over the past year are textiles and electronics, with significant investor relocation — particularly from foreign investors — into these industries,” he said.